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To create and showcase content by, with and for everyone, connecting and reflecting modern audiences

ITV’s global diversity, equity and inclusion strategy. Content by, with and for everyone, connecting and reflecting modern audiences. Far left box reads - We champion diversity through our mainstream content. Middle box reads - Creating opportunities for people at ITV and across the industry. Far right box reads - we each play our part to create an inclusive culture at ITV. Bottom box reads - Accessibility and disability equity is built into everything we do at ITV, including our programmes, processes and places.

Watch our Diversity, Equity & Inclusion 70th Birthday Showreel

2025 Highlights

£80 million

invested in our Diversity Commissioning Spend (DCS) for 2025-27.

Class pay gap

published for the first time in 2025

Top UK broadcaster/
streamer

in the Financial Times-Statista 2025 Europe’s Diversity Leaders list

Improved equity

for Disabled talent by embedding the TV Access Project’s 5 A’s guidelines

Mainstream Content

We champion diversity through our mainstream content, ensuring everyone can enjoy stories that reflect their own experiences while celebrating what connects us. Following a successful first round, we committed a further £80 million Diversity Commissioning Spend (DCS) across 2025-27.

Four promotional images from ITV shows. Top left, Ellie Simmonds stands in front of a blurred background to promote ‘Ellie Simmonds: Finding My Secret Family.’  Top right, host Jimmy Akingbola sits on a desk on the set of ‘Sorry, I Didn’t Know’ holding a cue card. Bottom left, Romesh Ranganathan stands next to his mother, Shanthi Ranganathan on the set of ‘Romesh Ranganathan’s Parents’ Evening.’ Bottom right, Big Zuu stands next to Will Poulter jointly holding up a plate of food, as part of his show ‘Big Zuu’s 12 Dishes in 12 Hours.’

Creating Opportunities

Our Diversity Development Fund (DDF) continued to support underrepresented creatives, including the 2025 Fresh Cuts series on ITVX and YouTube. We also launched EAST on Screen: ITV Writers’ Room.


From left to right, Clara Holmes, Stephanie Symington, Richard Walker, Natalie Rose, Courtney Daly and Kathy Daly are sat on stage for a panel for Fresh Cuts.

Inclusive Culture

One of our company values is that ITV is for everyone – it’s core to our People and DEI strategies that we foster an inclusive culture and our workforce reflects society, so ITV entertains and connects with millions.

Our colleague networks are at the heart of fostering a workplace where everyone feels they belong. In 2025, we strengthened their strategic impact by adding network chairs to ITV’s Cultural Advisory Council, bringing together internal and external expertise to inform our DEI work.



Accessibility and Disability Equity

We embedded the TV Access Project’s 5 A’s guidelines across our productions to improve equity for Disabled talent; created an Accessibility Maturity Model to assess and improve accessibility; and ITV Signpost had record uptake of Deaf Awareness Training across ITV.

UK Representation Targets for 2027

At ITV we take a data-driven approach to our Diversity, Equity and Inclusion work to identify barriers and underrepresentation, focus our investment, and enable accountability. We measure progress towards our targets to improve representation in ITV’s workforce, on and off-screen. This helps create a culture where everyone can be themselves and thrive.

For more information on our Diversity, Equity & Inclusion work, including our data and progress, see our latest 2025 Impact Report and visit our website.

ITV's Representation Targets for 2025. The first heading reads Disability, 12% Deaf, Disabled, Neurodivergent, or with a long-term health condition. The second heading reads Class, 33% from working class backgrounds. The third heading reads Ethnicity, 20% People of Colour at the 'All colleagues' level at ITV. 15% People of Colour at senior levels. The fourth heading readings Gender, 50% Women. The final heading reads LGBTQ+, 7% Lesbian, Gay, Bisexual, Transgender or Queer.

Diversity Acceleration Plan 2024

Read the full report on our progress at ITV over the last three years, both on and off-screen and within our own workforce.

Front cover of Diversity Acceleration Report 2024. From left to right: a promotional image for  ‘Sorry I didn’t know;’ Ellie Simmonds on stage winning a BAFTA; a promotional image for ‘Romesh Ranganathan’s Parents’ Evening;’ a promotional image for  D I Ray and a photo featuring six Fresh Cuts Directors.
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